Job Title:  Specialist, Marketing Communication APT/SIMS

Reporting to the BU Director of Marketing the Marketing and Communications Specialist, is responsible for participating in the promotion of APT and SIMS product lines and applications by creating and distributing content, supporting the sales team, and contributing to increasing the notoriety of our brands.

Responsibilities:

• Develop and maintain marketing assets dedicated to APT and SIMS platforms, including product brochures, application notes, presentations, videos, animations and digital content.
• Ensure all content reflects platform‑specific positioning, key applications, customer use cases and value propositions.
• Adapt messaging to different end‑markets and user profiles (e.g. semiconductors, materials science, life sciences).
• Update the cameca.com website.
• Create visuals and post on social networks including, LinkedIn, YouTube, etc. and extract monthly statistics.
• Implement emailing campaigns and monitor the results.
• Create user training content and maintain the dedicated websites for both APT and SIMS in collaboration with application scientists and product managers
• Coordinate participation in APT and SIMS conferences, user meetings and trade shows, in collaboration with marketing, application and sales teams.
• Contribute to the execution of the marcom and product launch plan.
• Take part in updating data in the CRM (information reported by the sales team or cleaning up incorrect addresses).
• Manage marketing material inventory, suppliers, purchase orders and expense tracking.

Requirements:

• Bachelor’s degree in a related field and 3-5 years of experience implementing marketing communications programs for a global high-tech manufacturer, preferably in areas of microscopy or material characterization.
• Professionnal knowledge & abilities:
  • English proficiency: C1 level
  • Experience with graphic tools such as, Photoshop, Illustrator, InDesign, Quark, etc.
  • Experience developing and measuring effective marketing strategies, including internet strategies.
  • Hands-on experience with web content management system.
  • Creative spirit
  • Strong communication skills, written and verbal.
  • Sensitivity for graphics.
  • Ability to work on several tasks simultaneously.
  • Experience with high-tech products.
  • Attention to detail.

Business Unit:

• CAMECA is a world leading supplier of microanalytical and metrology instrumentation for research and process control. Our instruments measure elemental and isotopic composition in materials down to atomic resolution and equip government and university labs as well as high-tech industrial companies around the world.
• Learn how we address challenging characterization needs in diverse markets by visiting our website: semiconductor, nanotechnology and novel materials, nuclear science, energy, biology, environment, mining, geology.
• CAMECA is also at the forefront of ion and electron source technology with TES - Polygon Physics, the most compact ECR source in the world. Discover ECR source applications.