Job Title:  Senior Content Specialist

Job Purpose

Create high-impact, technically accurate content that advances AMETEK’s thought leadership and demand generation goals, while responsibly leveraging AI to accelerate research, ideation, drafting, and optimization workflows.

Principal Accountabilities

• Own the content strategy for priority product lines and applications across the assigned businesses; build topic clusters and editorial calendars tied to business goals and audience needs.
• Research, write, and edit long- and short-form assets (white papers, application notes, case studies, solution briefs, blogs, web pages, emails, ad copy, social posts, scripts. 
• Write in formats that match current customers evolving consumption patterns (bullets, call-outs, scannable highlights) while demonstrating differentiated value propositions and expertise.
• Use of story-telling as a way to explain complex concepts quickly and in a relatable manner.
• Leverage AI in the content lifecycle applying strong prompt design and human-in-the-loop editorial standards; ensure alignment with AMETEK’s responsible AI use guidelines.
• Partner with SMEs to capture domain expertise through interviews; convert technical detail into accessible value stories and proof points.
• Understand and write to specific personas within the business.  Partner in creation or updating of personas as needed.
• Plan and repurpose cornerstone assets into multi-format campaigns (e.g., white paper → application note → case study → webinar → social/email/ad variants).   Align all content with CTAs to progress customer through funnel / journey.
• Maintain editorial standards and ensure brand consistency across digital properties.
• Manage workflows with clear briefs, timelines, review loops, and version control; coordinate with regional and BU marketing teams for localization when required.
• Analyse content performance, modify types of content recommended based on trends.  Utilize test-and-learn methodologies when trying new content formats.
• Other duties as assigned.

Key Success Factors

• Quality: Technical accuracy, clarity, and authority; minimal rework after SME reviews.
• Impact: Growth in organic traffic, engagement, assisted pipeline/MQLs, and content-assisted wins for target product lines.
• Velocity: Reliable delivery against editorial calendar; efficient use of AI without compromising rigor.
• Compliance: Adherence to brand, legal, and responsible-AI standards.

Knowledge, Skills & Experience

Must-have

• 5–10 years B2B technical writing experience in scientific instrumentation, industrial analytics, or materials characterization.
• Proven ability to translate complex technical concepts into business outcomes and application narratives.
• Hands-on with generative AI for content (prompt design, fact-checking, bias checks, source attribution, SEO optimization); strong editorial judgment.
• Exceptional writing, editing, and proofreading; audience-centric storytelling
• Working knowledge of SEO, content analytics, and CMS workflows
• Strong stakeholder management: interviewing SMEs, aligning on briefs, managing reviews, and presenting rationale.

Nice-to-have

• Experience marketing industrial instrumentation.
• Bachelor’s/Master’s in Materials Science, Chemistry, Physics, Engineering, Technical Communication, or related field.