Job Title:  Digital Marketing - Content Creator

Job Title: Digital Marketing - Content Creator

Location: AMETEK AMT, Bangalore India

Job Type: Full-Time

About Us: AMETEK AMT is a Business Unit of AMETEK Inc.  We have 4 different brands within the Business Unit (ORTEC, Amptek, Scientific Instruments, Sunpower Inc), each with its own Sales team supported by a central Marketing team.  We are dedicated to driving growth through innovative solutions and exceptional service.

Position Overview: We are seeking a talented and creative Marketing Content Creator to join our dynamic marketing team. In this role, you will be responsible for developing engaging, high-quality content that aligns with our brand’s voice and marketing strategy. You’ll collaborate with various teams to produce a wide range of materials, including website content, landing pages, traditional marketing materials, email campaigns, and more, aimed at driving audience engagement and increasing brand awareness and supporting our Sales teams.

Key Responsibilities:

• Content Development: Create compelling written and visual content for various platforms, including websites pages, landing pages, eCommerce platforms, email newsletters, traditional marketing materials.
• Research: Conduct thorough research on industry trends, audience preferences, and competitor activities to inform content strategies.
• Editing and Proofreading: Review and edit content for clarity, grammar, and adherence to brand guidelines.
• Collaboration: Work closely with Sales Leaders, Product Managers, Engineering and other stakeholders to ensure content is visually appealing and aligned with marketing goals.
• SEO Optimization: Implement SEO best practices to enhance content visibility and drive organic traffic.
• Analytics: Monitor and analyze content performance metrics, providing insights and recommendations for continuous improvement.
• Campaign Support: Assist in the development of marketing campaigns, including content calendars and promotional materials.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 5 - 7 years experience in Content Writing & Digital Marketing
• Proven experience in content creation, preferably in a marketing or agency environment.
• Strong writing and editing skills with a keen eye for detail.
• Familiarity with SEO principles and best practices.
• Proficiency in content management systems (CMS) and social media platforms.
• Basic graphic design skills (e.g. Adobe Creative Suite) are a plus.
• Excellent communication and collaboration skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.